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Hero Master: An Epic Game of Epic Fails comes to Kickstarter

Sick of always being the best? It’s time to be the worst. Fantasy parody game Hero Master: An Epic Game of Epic Fails launches on Kickstarter this Tuesday (18 September 2018).

We first encountered Hero Master at UK Games Expo and it REALLY piqued our interest.

Designed and illustrated by Jamie Noble Frier (The Noble Artist), Hero Master adds a new spin on the fantasy genre – instead of playing the bold and the brave; you play the lazy, the dopey, and the borderline useless. Players will have to manage their hand of cards and their expectations of their heroes: they really are useless.

With a combination of bungling take-that, deck building and hand management, the game for two to four players has deeper gameplay than you’d expect from the playful artwork and infectious humour.


In fact, the debut fantasy board game, set in the fantasy parody land of Snoozehaven, has already received rave reviews from industry peers. Described as an excellent game that is fun and enjoyable (Unfiltered Gamer) with ‘charming artwork’ (Board’s Eye View) and ‘surprisingly deep strategy’ (Polyhedron Collider), Hero Master appeals to a wide audience. With something for deep dungeon crawl and RPG fans who would enjoy a light-hearted poke at their favourite genre, and newer players looking for a game with a little more complexity.  

Jamie Noble Frier, designer and artist at The Noble Artist, said: “The game has been a labour of love over the past couple of years and I’m so excited to finally get it out there.

“I wanted to make something that felt nostalgic and familiar, but created new experiences for players. I’m so grateful for all the support I’ve had for Hero Master so far and really hope players will love the game.”


Jamie will be appearing on the Coaching for Geeks podcast VERY soon.

The Kickstarter campaign features the game at £29 ($39) for the base game and £49 ($63) for the deluxe bundle and the designer has already prepared a long list of stretch goals that will be sure to make for an exciting campaign.

Find out more about Hero Master: An Epic Game of Epic Fails or back the game on Kickstarter:

Check out the Coaching for Geeks Show – where Jamie will be featuring soon.


Robin Bates – Whatever happened to all the heroes?


UK Games Expo may be a distant memory but here’s our Survival

We previewed a bunch of forthcoming boardgames at UK Games Expo

And reviewed the live shows at UK Games Expo – Jollyboat, You Can’t Polish a Nerd, the Dark Room and more!

Join our FB crew for a chance to attend cons, and chat with Jamie himself

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